
The Indie Filmmaker’s Amplifier
Theme: Making a living making films
Saturday, March 8, 2025 at the Living Arts Centre from 9:30am-5pm
Join us for an intensive day of in-person workshops, a case study, pitch sessions, meetings with veteran industry professionals, and a networking lunch.
Who is it for?
Emerging and mid-career filmmakers (features, series, shorts) who want to learn what they don’t teach you in film school or on set. Whether you want to succeed in the mainstream or blaze your own path, you won’t want to miss this career building opportunity.
Where is it?
The Living Arts Centre, 4141 Living Arts Drive, Mississauga. There’s free underground parking and free wifi on-site.
What do you get?
You and about 100 peers will meet in a casual friendly environment for sessions and breakout groups with industry professionals from production, distribution, entertainment law, and more. You’ll come away with practical knowledge, resources, and connections to help you succeed with your projects. Lunch will be provided.
Register on Eventbrite!
Sponsored by TD Bank Group, Ontario Creates, and presented by Mississauga Arts Council in partnership with producer, Cathleen MacDonald, The Indie Filmmaker’s Amplifier is a full day of in-person interactive workshops with veteran industry professionals, roundtable meetings with industry leaders, and a networking lunch to help filmmakers get their projects made. Participants will come away with strategies, knowledge, resources, and connections to help launch their projects into production.




About this event:
What: The Indie Filmmaker’s Amplifier
Where: Screening Room – Living Arts Centre
When: Saturday, March 8, 9:30 AM – 5 PM
Ticket Cost: $20 (covers lunch)
Tickets: Click here to get tickets on Eventbrite.
The Sessions
9:30 AM – 9:55 AM
Registration: Coffee, Tea, Meet & Greet
10 AM – 11:25 AM
Session 1: Entertainment Law Essentials for Filmmakers
With Cheryl Grossman, Entertainment Lawyer, Cheryl Grossman Law
For independent filmmakers with smaller budgets, legal requirements can be a financial challenge. But legal mistakes can jeopardize your copyright and your ability to fund, produce, sell, and distribute your project. Entertainment lawyer Cheryl Grossman will demystify essential legal matters to help filmmakers avoid common pitfalls and protect their copyright. She’ll introduce key legal issues filmmakers encounter when making scripted and documentary projects. Topics include chain of title, copyright, acquisition and licensing of rights, errors and omissions insurance and clearances, contractual practices, and how to work with an entertainment lawyer. Participants will come away with knowledge and resources to help them navigate legal issues and they will receive an example of an initial entertainment law checklist to get them started on their next project.
11:30 AM – 12:25 PM
Session 2: Less is More: The Art of the Short Pitch
With Cathleen MacDonald, Producer-Director, Motion Picture Enterprises
In filmmaking, a pitch is a concise verbal, and sometimes visual presentation of a story idea or script that is used to attract buyers, investors, and collaborators. The short verbal pitch is where it all begins. A powerful short verbal pitch can make a door-opening first impression that leads to meetings and commitments. But how can you compress a feature or series story into 1 or 2 sentences? This lively session will demonstrate how to craft a short verbal pitch for your story idea or script. To demonstrate pitching, 3-4 participants will be pre-registered to pitch live for immediate feedback. If time permits, additional participants can volunteer to deliver their pitches for feedback.
12:30 PM – 1:20 PM
Networking Lunch
Continue discussions and connections over lunch (lunch provided for free with your ticket by Mississauga Arts Council).
1:30 PM – 2:50 PM
Session 3: Case Study: Making and Selling “Potluck Ladies”
With Shazia Javed, Producer, Lifesketch Media
With Emily Gagne, Marketing Manager, Hollywood Suite
Naiyelli Romero Aguero, Business Affairs
Taking a scripted or documentary series, feature, or short from concept to exhibition is filled with creative, financial, and business challenges and rewards. Join producer-writer-director Shazia Javed of Mississauga-based Lifesketch Media and Emily Gagne from the broadcaster Hollywood Suite for a practical case study of the drama series “Potluck Ladies”. We’ll go behind the scenes to learn how to envision, develop, produce, market, and distribute a project for festivals, broadcast, and streaming. “Potluck Ladies” is an example of an independent project that shows how to:
- leverage resources and design a funding structure,
- build a team,
- create high production values on a tight budget,
- manage the business affairs of production
- work with a broadcaster
- create buzz with a festival run and broadcast and streaming launch,
- and maintain the momentum for future projects.
The lessons learned can be used by filmmakers for their own projects.
3:00 PM – 5:00 PM
Session 4: Roundtables with Industry Leaders
- Barbara Gilbert, Acting Media Arts Officer, Ontario Arts Council
- Topic: Applying for OAC media grants
- Shane Smith, TVO Docs Programmer, TVO
- Topic: TVO acquisitions: what we look for, where we find programming, how we work, positioning projects for broadcast and theatrical release, additional areas of experience: documentary programming for festivals, airlines and broadcast, festival and distribution strategies (premieres, finding and working with a distributor/ sales agent)
- Ryan Singh, Producer, Ryan Singh Productions | Producer, Writer, Co-Director “Ray of Hope”
- Topic: How to build buzz and sell your film.
- Virinder Singh, Production Manager, DGC, Line Producer, Versatile Pictures
- Topic: Finding and working with a Production Manager and Line Producer
- Wendy Donnan, Executive Director, Head Programmer, Oakville Film Festival
- Topic: Film festival strategies, submissions to the Oakville Film Festival
- Dayeon Chung, Production Accountant, DGC
- Topic: Production accounting including bookkeeping, cash flow, cost reporting, strategies to stay on budget, accounting for production operations
- Kirk Cooper, Festival Manager, Raven Banner Entertainment | Founder and Consultant, Film Market Access
- Topic: TBD
- Sean Cisterna, Director, Mythic Productions
- Topic: Alternatives to traditional film financing: how to find alternative financing, private investors, co-productions, accessing non-film funds, how to choose projects and match them to funding.
Join small break-out groups to meet industry leaders who will answer your questions. The comprehensive lineup of table leaders comes from various sectors and areas of expertise. All participants will have the opportunity to meet with all leaders. To focus session time on valuable discussions, participants will receive advance information about the roundtable leaders and their topics of expertise. Please come prepared to make the most of this valuable opportunity.
Agenda is subject to change. Speakers and panellists will be added in as they are confirmed.
Meet the Speakers

Cheryl Grossman
Entertainment Lawyer, Cheryl Grossman Entertainment Law
About Cheryl Grossman
Cheryl Grossman is an entertainment lawyer who works with established and emerging production companies and creative individuals in film, television, podcasts, and digital media. She guides clients and negotiates deals at every stage of their creative process from development to production to exploitation of works. As their legal counsel, she provides them with proactive and practical advice, based on her years of experience in media production, broadcaster business and rights management, and law. Cheryl previously worked at the Canadian Broadcasting Corporation in the Business and Rights Department and at Bay Street law firms. Before that she was a political correspondent at the Quebec legislature for CJAD Radio and later worked in television news and on documentaries that aired on the CBC, National Geographic Channel, and History Channel.

Cathleen MacDonald
Producer-Director, Motion Picture Enterprises
About Cathleen MacDonald
Canadian filmmaker Cathleen MacDonald grew up in a Nova Scotia fishing village where she was immersed in nature, an outdoor lifestyle, and a storytelling culture. Now based in Mississauga, Ontario, Cathleen is the director-producer of the WORKING ANIMALS series (Discovery Channel, Canal D, Animal Planet), director-producer MOVING ON series (CBC, winner Bronze, Columbus Film Festival; and series nomination Gemini Award), director-producer documentary DE-ESCALATE (funded by Ontario Arts Council), director DESPERATE CHURCHWIVES, digital producer THE DIVIDED BRAIN (CBC Docs), director-producer of the 10-part anthology series THE LOST MUSEUM (winner International Web Excellence Award). Her films have screened at festivals and have been broadcast and distributed nationally and internationally. Cathleen is a former board member for the Oakville Film Festival and serves as a speaker and juror for industry festivals, organizations, and funders. She has taught workshops on pitching and producing skills. She studied graphic design, photography, and animation at the Nova Scotia College of Art and Design (Halifax), then attended York University (Toronto) where she obtained an Honours BFA in Film Production.

Shazia Javed
Producer, Lifesketch Media
About Shazia Javed
Shazia Javed is the Founder, CEO and Producer at LifeSketch Media, a production company committed to showcasing perspectives from historically marginalized communities. She recently produced, directed and showran TV series Potluck Ladies (Hollywood Suite, YES TV, Prime Video), which won the Best Drama Series Award at SeriesFest, Denver & was a finalist for two awards at Yorkton FF. She produced and directed 3 Seconds Divorce (Netflix, ORF) which won the Audience Choice Award at Reelworld Film Festival. She served as a writer and director on Namrata (NFB, Hot Docs) which was a finalist for three AMPIA awards. Shazia’s achievements led her to be inducted into Playback’s 10 to Watch in 2020. She is an alumna of BANFF Spark Accelerator for Women in the Business of Media, Netflix/BANFF Diversity of Voices, Reelword E20, Women in the Director’s Chair, BIPOC TV & Film’s Showrunner Bootcamp & Director’s masterclass, and the DOC Breakthrough Program, where she won the Development Award for best pitch. Her work has screened at prestigious festivals such as Hot Docs Canadian International Documentary Festival, Mumbai International Film Festival, and DOXA Documentary Film Festival. Her work has been supported by the Canada Media Fund, Independent Production Fund, ISO, various arts councils, Canadian and international broadcasters. She is a 3-time MARTY Award winner and a holder of Civic Award of recognition from the city of Mississauga for her outstanding achievements in the arts, She is currently overseeing a robust slate of projects at LifeSketch Media.

Emily Gagne
Marketing Manager, Hollywood Suite
About Emily Gagne
Emily Gagne is the Marketing Manager for Hollywood Suite, a Canadian broadcaster featuring iconic films and series from throughout cinematic history. Also serving as the Shorts Programmer for the Gimli International Film Festival and co-curator of the Revue Cinema’s We Really Like Her! screening series, Emily is passionate about creating space for new and underappreciated creators on both big and small screens.

Naiyelli Romero Aguero
Business Affairs
About Naiyelli Romero Aguero
Naiyelli Romero Agüero is a Venezuelan-Canadian producer with experience managing and coordinating productions at a variety of scales. She holds a BFA in Film Studies from Toronto Metropolitan University in 2018, where she received the Women in Film Award for her thesis work. Since then, she has produced a variety of short films and her work has screened at international festivals, such as VIFF, Whistler, HollyShort, and Seattle, as well as on leading platforms like Prime Video and CBC Gem. Her short film Sara, directed by Jessica Hinkson, won Best Canadian Short at the 2023 Silver Wave Film Festival and has global distribution from 7 Palms Entertainment. She was a Production Manager on Alison Duke’s Bam Bam: The Sister Nancy Story (Tribeca Film Festival), a Production Coordinator on OYA Media Group’s Black Community Mixtapes (Winner of 2 Canadian Screen Awards) and A Mother Apart (Top 3 Audience Favourite at Hot Docs Festival, and Best Canadian Feature, Best First Feature, and Audience Award-Winner at Inside Out Film Festival).
Meet the Industry Leaders

Dayeon Chung
Production Accountant, DGC

Kirk Cooper
Festival Manager, Ravenbanner Entertainment | Founder and Consultant, Film Market Access
The Indie Filmmaker’s Amplifier Event Producer

Cathleen MacDonald
Cathleen MacDonald is a Canadian filmmaker whose fiction and documentary features, shorts, and series have screened at festivals and have broadcast nationally and globally. Her work includes the series WORKING ANIMALS (Discovery Channel, Animal Planet, and Canal D), the feature documentary ANIMAL IQ TEST (Animal Planet) the series MOVING ON (CBC, TVO), DE-ESCALATE produced with support from the Ontario Arts Council, and the anthology art series, THE LOST MUSEUM. Cathleen serves as a speaker and juror for industry festivals, organizations, and funders. She has an Honors BFA in Film Production from York University.
The Indie Filmmaker’s Amplifier is sponsored by TD Bank Group, Ontario Creates,
and presented by Mississauga Arts Council.


